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Audience development

The single most unifying priority for all of Minnesota's theaters, audience development is critical to the strength of our organizations and our community.

Developing Your Audience Training Series
Our Spring 2018 professional development focus is on Audience Development: Social Media, Group Sales, Building Your Patron Journey, and Marketing 101. Read more ...

Minnesota Audience Development Exchange (MADE)
MADE is a Minnesota Theater Alliance organized, web-based patron community database, built and operated by TRG Arts. Read more ...

Audience development related studies and statistics
Links to data gathered by the Alliance and others about performing arts audiences locally and nationally. Read more ...

Explore MN Theater
Sign up to join our partnership with Explore Minnesota to increase ticket sales and attendance, and promote all the great theater that is going on across the state! Read more...

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