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Online Session: Accessibility & Inclusion in the Arts and Your Digital Space

June 11 @ 11:00 am - 12:30 pm

Join the Minnesota Theatre Alliance and Prairie Pixel Co for a workshop on digital accessibility. Hear from digital leaders on accessibility best practices in your online presence, and why this is important; don’t get sued. We’ll examine accessibility from an arts perspective to paint a clearer picture of why it is important to have a digital space that is inclusive to everyone. 

We will also be holding a Q&A at the end to answer any questions you may have regarding accessibility & inclusivity.


Why You Should Attend:
Create a mindful digital team: With 1 billion people worldwide having a disability, having an accessible digital space is simply the right thing to do. Bring your team along to learn how to shift your efforts forward and how you can align your team to be mindful of accessibility.

Understand how accessibility helps Minnesota theatres: Does accessibility actually help my organization or is it just a buzzword? We will examine a variety of theatre cases and delve deeper into how accessibility directly impacts organizations in the digital landscape.

Understand the road to accessibility: How do I start? What is the best way to audit my site? We will provide key insights into having an accessible digital space and hopefully inspire you with some actionable recommendations to get the ball rolling with your organization.

Learn from our technology team: Our team at Prairie Pixel Co has been building accessible sites, mobile apps, and web applications for half a decade. In addition to providing you with best practices, we will also touch on the experience with automated and manual testing, as well as what to expect from a quality assurance (QA) process. This session is designed for non-technical folks. We can provide additional clarity if needed on topics. Our team will make sure you walk away feeling confident about talking accessibility with your leadership.


Who Should Attend:
Executive Directors, Marketing Communication Managers, Ticket Managers Digital Managers, or Coordinators, Content Creators, and anyone who plays a role in your organization’s digital presence.


Joe Barsness – User Engagement, Prairie Pixel Co
Brad Larson – Founder, Prairie Pixel Co



This event is being offered on a sliding scale of $0, $5, $10, or $15.

Click here to register via Zoom. You will receive an email with information to join the event. If you would like to pay for your registration, please use the payment options below:


Registration Options


Joe Barsness – Director – User Engagement

Joe brings a steady confidence and proven ability to his work. For the past eight years, Joe has played several business-critical roles and been instrumental in Prairie Pixel’s Growth. Joe has 5+ years of web accessibility background including small, large, and nonprofit organizations.


Brad Larson – Founder, Prairie Pixel Co

Brad Larson is an experienced communicator with a propeller-head bent towards early adoption and technology. Born and raised and never leaving the great state of Minnesota – except for vacations post-pandemic – Brad is a graduate of the University of Minnesota’s award-winning school of journalism. Working in the newsrooms for WCCO-TV and KMSP-TV transitioned to employee relations/communications for Honeywell’s Home & Building Control division spearheading communications to 120,000 employees across 119 branch locations in North America. Brad’s corporate work evolved to cutting-edge digital communications work for local marketing and public relations agencies – Periscope and Padilla Speer Beardsley. Brad’s agency work moved to the publishing side when he joined Star Tribune’s fledgling digital advertising group where he led digital sales, marketing, and operations while guiding advertisers’ use of the nascent digital advertising space. After 14 years, he launched Prairie Pixel Co to provide digital marketing strategy and solutions management. He has managed digital marketing for small and large clients.


About Prairie Pixel Co

Prairie Pixel Co dedicates itself to offering the most up-to-date, relevant digital marketing strategies & information to our clients. We work with industry professionals with proven results in their area of expertise, many of whom are internationally recognized speakers to ensure we’re bringing you the best Minneapolis Digital Marketing Experts. Members of our team have worked with companies including The Guthrie, 3M, Nestle, Target, Medtronic, Orkin, MPR, Toro, Dyson, The Coffee Bean & Tea Leaf, United Rentals, Edina Realty, MN Timberwolves, Network Solutions, Ecumen, Creative KidsStuff, Chanhassen Dinner Theatres, University of Minnesota, College of St Catherine, Amazon Prime Now, MN Opera, The O’Shaughnessy, Weidner Property Management and many more. We believe in transparency, supporting client’s ability to pay for media directly. We’ve been a Google Premier Partner since 2016 (when they started the Premier distinction) and manage more than $8,000,000 in digital advertising monthly.



This event will take place via Zoom Webinar. Attendees will be able to engage with the webinar via chat and typed Q&A features, but not via microphone and/or camera. Attendees may also join by phone.

If you have questions about the webinar technology, or anticipate barriers to participation, please reach out to hannah@mntheateralliance.org for assistance.



This session will have closed captioning provided by Rev Live Captioning, a free app for Zoom.



Online content is more accessible for some and less accessible for others. This session will be recorded for access after the event date for folks with limited bandwidth (internet or otherwise).



June 11
11:00 am - 12:30 pm
Event Category:




Minnesota Theater Alliance